Must Have Features to Inspire your Custom Dream Home

Must Have Features to Inspire your Custom Dream Home

The possibilities are endless when designing your custom dream home! Most people choose elements that reflect a part of who they are; however, sometimes the process can be overwhelming. From choosing the kitchen backsplash to deciding on the perfect hardwood floor stain, there are so many fine details to be nailed down. At Fairview, we have a robust and talented Interior Design team who can walk you through every feature that is implemented into your home. We are inspired by you and we want you to be inspired by the unique and personal design of your home! Read below for a few must have features to help inspire your ultimate custom dream home!

Open Floor Plans

Open floor plans are an excellent feature that allow for wide-open spaces. An open floor plan with 10- or 12-foot ceilings instead of the traditional 8 feet gives homeowners the feeling of a larger space. Adding ceiling details such as tile, beams, or brick can promote extravagance, depth, and artistic creativity. High ceilings also increase natural light and adds an organic flow to the space. A space that integrates a kitchen, eating area, and living room is a popular plan that allows all rooms to come together. Few walls in an open floor plan makes it effortless for entertaining guests and spending time with family.

Impressive Views

A good architect and builder will be able to deliver beautiful views no matter the location of a property. Fairview especially builds custom homes in western North and South Carolina allowing for scenic landscapes of the blue ridge mountains to be visible from almost any post. Big windows aid in accomplishing impressive views through sight lines provided by large pieces of floor to ceiling glass, French doors, bay windows and more! When determining where to position your home on your land, it is essential to think about the views you want to see from sunrise to sunset. Capturing the natural environment is key for many homeowners and large windows allow for the presentation of remarkable views.


Indoor to Outdoor Living

Indoor to outdoor living spaces is an essential feature that should inspire your custom dream home. Building spaces that connect the inside to the outdoors, like sunrooms and porches, are becoming increasingly popular as homeowners wish to have additional spaces for entertaining and relaxation with family and friends. Outdoor living can include a large porch with a kitchen, lounge seating, a bar, a fire pit, hot tub, pool, and more! The possibilities are endless to fit your specific desires and hobbies. An outdoor oasis is the perfect entrance to your backyard and can increase the overall value of one’s property astronomically.

Spa-Style Master Bathroom

Who doesn’t love rest and relaxation after a long day? We believe large master bathrooms must include areas for a soaking tub, a walk-in shower, and even the investment of a sauna. All of the items will add a luxurious spa feeling to your home. Plus, modern bathrooms with unique showers, sinks, and heated floors are an easy way to increase home value! In building a functional bathroom, making it compatible for two people to use at a single time is crucial. The bathroom should include duals sinks, plenty of his and hers storage, and a spacious floor plan. Including both a walk-in shower and tub is a fantastic way to increase the bathroom’s versatility and make it more comfortable for the use of two people simultaneously.

Wine Cellar Addition

Searching for out of the box next level home additions? Adding a dedicated temperature-controlled win room is the perfect conversation piece. This is one easy way to make your home stand out. A custom room, bar, or space under the can be a great use of extra space. Whether you are a wine connoisseur or simply enjoy a cold drink either can add an extra dimension to your home. A wine cellar is a brilliant means to add an elegant feature to your home while at the same time storing some of your favorite bottles. A custom wine cellar addition can even give you the opportunity to begin collecting or growing your current collection.

We hope that you feel inspired to add even just one of these touches as an addition to your home. The beauty of building a custom home is knowing that every feature and detail is designed uniquely by you and that every element is completely tailored to your tastes and needs. As a builder, this means Fairview Custom Homes gets to be a part of the fun in customizing our clients dream home! Click the contact us page to request more info!

5 Reasons Why Greenville is the Best Place to Build Your Dream Home

5 Reasons Why Greenville is the Best Place to Build Your Dream Home

 1. A Location Hard to Beat 

Greenville is a city like no other! Located in the Upstate of South Carolina, it is conveniently situated just hours from the east coast beaches and only an hour from Asheville’s mountains, lakes, and The Biltmore Estate. The city and its surrounding areas are quickly growing with numerous job opportunities, industries, scenic views, and social features. Greenville provides big city life with a touch of southern charm that can’t be beat. Building your dream home in Greenville makes traveling easy with direct access to metropolitan cities like Atlanta, Nashville, and Charlotte. Day or weekend trips when living in Greenville are effortless whether you enjoy the outdoors and the eclectic scene of downtown Asheville or if you simply want to relax with the sand between your toes at a Charleston beach! A resident of Greenville can enjoy the life and cultures of the surrounding cities without paying the prices to live there! 

2. A Low Cost of Living for a High Quality of Life 

Like striking gold, Greenville’s cost of living is unbeatable compared to other cities in the South! Its low to average cost of living allows for building one’s dream home with ease. Building in the Upstate checks every box on the list, whether you are starting a family or looking for a place to retire. Greenville recently made a mark in the U.S. News & World Report as one of the Most Affordable places to live in the U.S. with the median home sale price as lower than the national medium in 2021-2022. However, this may change as more and more people are moving to the coveted city. Don’t wait, build your dream home in the upstate!

3. A Downtown Like No Other 

Greenville’s downtown scene is bustling with art, entertainment, and fantastic food. The downtown is filled with cafes, breweries, and specialty boutiques as well as the renowned Peace Center. The Peace Center provides the city and its residents with theatre pieces, orchestras, and concerts galore. Additionally, Greenville’s downtown offers over 100 restaurants to choose from. A few fan favorites include Larkin’s on the River, Soby’s South Cuisine, and Halls Chophouse. Further, the city hosts a plethora of festivals and events to suit any interests you may have. 

4. Outdoor Activities for Every Age Group 

Upstate South Carolina offers a variety of sporting events, state parks, and walking trails that never cease to amaze. Greenville is home to many sports teams including the Greenville Swamp Rabbits hockey team, The Greenville Drive minor league baseball team and The Greenville Triumph professional soccer team. Residents can also enjoy and explore the natural elements of downtown including Falls Park on the Reedy with the cable suspended Liberty Bridge that overlooks the park, as well as the Swamp Rabbit Trail that runs 22 miles long. Both attractions provide walking trails and paths for cycling. Greenville also includes beautiful mountainous golf courses, specifically in The Cliffs communities and hiking trails along Table Rock Mountain, Caesar’s Head, and Jones Gap Falls. Who wouldn’t want to build their dream home in a city with so much to do?

5. Fairview Custom Homes 

In love with the Upstate? Look no further for a better place to build your dream home. With over 100 years of experience, family-owned Fairview Custom Homes can help you achieve your goal. Whether your dream home is in the mountains, on a lake, or right in the heart of downtown, Fairview can do it all. We are motivated and inspired by you to build a custom, inimitable home, where you are able to enjoy all of the amenities and wonders that living in Greenville has to offer. For more information and inquiries, check out the “contact us” page on our website!

Fairview Recognized by HBA of SC in 2021 Bridge awards

Fairview Recognized by HBA of SC in 2021 Bridge awards

Fairview Custom Homes LLC was recently honored for its custom craftsmanship at the Home Builders Association of Greenville’s 2021 Bridge Awards Gala, Presented by GBS Building Supply, on Thursday, April 7, 2022. Fairview was presented with 6 awards.

“The Bridge Awards, a benchmark for the Home Builders Association of Greenville, allows us to recognize the best home building, remodeling, and craftsmanship in our industry, right here in the Upstate,” said Taylor Lyles, HBA of Greenville’s Chief Executive Officer. “The HBA of Greenville is excited to honor its membership with these awards as a testament to their craft and character in the industry.”

The Bridge Awards presented Fairview Custom Homes with the Special Feature award for the Best kitchen, Best Bath, Best Exterior and Best Overall in the 500K-1M category for the Anderson Residence in the Cliffs at Mountain Park.

Fairview was also awarded the Best Wine Room and Best Bath in the 2.6M-3M category for the Dunn Residence in The Cliffs at Keowee Vineyards. 

CEO of Fairview, Drew Hamblen, spoke of the recent bridge awards by saying, “It is an honor to be recognized by our peers- folks we are proud to work alongside every day. They help make these projects happen, which are a reflection of the creativity and vision of our customers and design partners. Every home we build is unique, memorable, and a likely candidate for future awards! We thank the HBA of Greenville for helping us showcase our craftsmanship that we and our customers are very proud of!” 

About the Home Builders Association of Greenville

The Home Builders Association of Greenville was founded on January 16, 1960. The association was officially organized and chartered as an affiliate of the National Association of Home Builders on that date in 1960. The association was formed so home builders and other professionals in the home building industry could work together and cooperate in promoting the industry, new homes, home remodeling, repairs and improvements, and other areas of interest to the home building industry. The association began with a few dedicated members and has grown to over 600-member firms today. For more information, please call 864-254-0133, or visit

Fairview Recognized by HBA of SC with Pinnacle Award for 2020 Best New Home

Fairview Recognized by HBA of SC with Pinnacle Award for 2020 Best New Home

Pinnacle Awards Winner banner

Home Builders, Remodelers Achieve High Honors for State Awards

Columbia, SC – Home building industry professionals were awarded the Home Builders Association of South Carolina’s most prestigious awards in South Carolina. The Pinnacle Awards recognize the craftsmanship of the best home builders and remodelers in the Palmetto State. Thirty-five Pinnacle Awards were given in five categories – new home construction, remodel projects, energy efficiency, subdivision/community, and marketing. The Pinnacle Award winners will be highlighted in the upcoming S.C. Builder Journal and presented on the S.C. Department of Commerce and the S.C. Department of Parks, Recreation, and Tourism websites to emphasize the craftsmanship and quality of S.C. residential builders.

2020 HBASC Pinnacle Awards Winner
New Home Construction – $2,000,000 to $2,499,999
Fairview Custom Homes
The “Mulberry Modern” House
(Member of the HBA of Greenville)

mulberry modern house kitchen

mulberry modern house outside pool

About the Pinnacle Awards

The Pinnacle Awards were created to honor those in the home building industry who have achieved the highest standard of quality craftsmanship, innovative problem solving, and customer satisfaction. This competition is a privilege of membership, as well as a means of challenging our members to greater levels of achievement.

For a full list of 2020 Pinnacle Award Winners, click here.

Covid-19, Domestic Unrest, and Homebuilding: What’s The Impact?

Covid-19, Domestic Unrest, and Homebuilding: What’s The Impact?

Current events have affected people very differently across the nation, but they have fomented an unprecedented construction boom in the Carolinas. Questions we receive on a daily basis lately are:

  • How much does it cost to build/ what is your cost per square foot?
  • Is landscaping and site work included?
  • Do you include permitting and design fees in your cost estimates?
  • Is unconditioned square footage included in your cost per square foot?

The short answer is, Yes! everything is included. As custom home builders, it really boils down to what you, the client, are looking for and we’ll go from there together.*

So why are people flooding to the area for primary or vacation homes? Maybe it’s the cost of living, the healthy lifestyle emphasis, the greenspace and lot sizes, or a desire to be less exposed to the regulation or disruption in bigger cities – you can draw your own conclusions.

But we anticipate a real labor and material shortage on the horizon as record numbers of new buyers submit inquiries for custom home construction. We’re predicting the crunch to hit in the spring of 2021. Each new request to estimate a set of plans merely adds to the backlog of subcontractor availability, many of whom are sole proprietors that perform work during the day and tend to paperwork at night. Estimating large custom home projects can be tedious and time-consuming. It’s one thing to pour over a plan set during slow times; it’s a different story when they’re covered up with opportunities to bring in cash for their labor.

design for custom home in Greenville

At Fairview, Chris Hamblen leads our Construction Estimating and Project Management teams for maximum effectiveness. He utilizes several tools to keep the bids coming on schedule:

  1. Chris does his own takeoffs – it pays to have a Clemson CSM grad at the helm scouring plans for flashing details, material cut/fill sheets, or missing technical information. Chris also consults with Fairview’s Senior Project Manager and Site Superintendent on each job before finalizing an estimate.
  2. We don’t solicit bids without a contract – now is not the time to ask subs for favors. If you ask for a bid, it better be for a job that is under contract, otherwise, why spend any meaningful time on it?
  3. Treat subcontractors with respect – we hear all the time that our subs love our management style and team. They want to be respected for their skills and abilities, just like anyone with that much experience would want. We offer that, and they prioritize our needs.
  4. We pay quickly – Fairview’s standard is Net 21, which is a quicker pay turnaround than many builders offer. We’ll pay even faster if it will help a job finish quicker and a particular subcontractor impresses us with their performance.
  5. We keep an efficient list of subcontractors – to keep prices in check, we competitively bid every scope of work to 3-4 subcontractors. Any more and we’d risk lower buy-in from our subs because the subcontract award rate would be low for each, and they’d stop taking our requests as seriously. We’re always adding new providers to our bid lists who have shown good quality work and may help keep prices in check as our more experienced tradesmen begin to price themselves out of the market.

So, how can new clients beat the present rush? Here are some suggestions:

  1. Decide on a plan footprint early – this should be done with consideration to the buyer’s preferred lots. All lots are different and most fit better with particular dimensions, so decide on what type of lot to look for to accommodate the desired house plan. Drew Hamblen leads Fairview’s lot analysis team and can advise you on how to pair your home plan with the lots you’re considering.
  2. Sign a building contract early – for all the reasons above, you can’t expect a reliable estimate for a custom home if there’s no commitment from you to the builder. Take the time needed to vet your contractor, then empower them to be your advocate with the trade base. Fairview offers two methods of achieving this: a) a full design-build agreement (best when the home plan hasn’t been designed yet) and b) a pre-construction agreement (excellent for getting things moving on the estimate without requiring a large down payment or commitment. This is possible when the client has decided on a home plan that can be estimated immediately)
  3. Give timely feedback to aid finalizing the plans, specs, and budget. The more clarity we can achieve early, the more interest the subs will have in giving us priority scheduling to help us beat the rush!

It’s a great time to build in the Carolinas, and we’re standing by to help. Don’t drag your feet too long though; the secret is out!

If you are looking for an experienced, custom home builder in the Greenville areaContact us today!

Mulberry Modern

Mulberry Modern

Few words better describe this new home than transparency. This term applies not only to the expansive glass adorning the home’s envelope, but also to the process whereby unique customers, skilled designers, and experienced project managers exchanged ideas that culminated in a bespoke lakeside residence to remember.

Designs of this caliber are the provenance of our region’s top architects, and for this mountain-transitional style, we could think of none more apt than Scott Crichton of Architecture 224. Working as a design-build team, we performed cost and feasibility assessments as the design progressed and frequently discussed fine-detail execution during the building phase to ensure that each material contact point was thought out fully in advance of installation.

One critical design element is the transmission of light and the lack of view obstruction throughout the home. To this aim, an eight-foot square pivoting glass front door greets visitors who can easily see through to the wall of glass on the home’s rear exterior- all overlooking an infinity-edge pool that appears to blend with lake waters below. A beautiful mono-stringer stair system resides in a glass “tower” that commands the home’s right side. The master shower and tub are flanked by glass on both exterior walls. Light simply spills throughout the home and bids one to look at the beautiful Lake Keowee beyond.

mulberry modern master shower

Another key design element is the prevailing use of straight lines, and this was probably the most challenging aspect of the project to oversee. In order to achieve the “knife-edge” appearance with the pool, for example, the tile was sloped into the pool, rather than away, requiring it to have a maximum tolerance of 1/32”. Further, the pool deck is clad in 18” x 36” pieces of limestone, which each required field cutting to ensure consistency in dimension. This theme was repeated inside where single panels of tile up to 9’ long required water-jet cutting precision.

mulberry modern lets in a lot of light

Other outdoor elements include a large but fitting custom chimney shroud, a cantilevered balcony, a zinc roof imported from Germany (a first in our region), and long rain-chains that hang from extended gutters and funnel water to landscaped areas featuring plants from a variety of climate zones. The siding, 1/8” nickel-gapped and pre-finished vertical grain Douglas Fir clads not only the home’s vertical exterior and soffits but also the garage doors as well.

Interior finish details include timbers with hand-forged brackets in the Great Room, a large barn door built of 16” white oak planks which had to be assembled inside the home, multiple linear fireplaces, panelized lighting to eliminate switch banks, handmade tile, custom wood, and stainless steel HVAC floor vents and wall grills, and a vibrant interior design palette by ID Studio Interiors.

The professional satisfaction of bringing all of these design elements and materials together cannot be overstated, and though homes of this complexity are difficult to complete, there’s always reward in knowing how many people came together to pull off a truly unique vision for happy customers.

If you’re looking for a custom home builder in Greenville, contact us or give us a call at 864-836-1133

Woodland Park at Cleveland Forest: New Homes in the Heart of Historic Downtown Greenville

Woodland Park at Cleveland Forest: New Homes in the Heart of Historic Downtown Greenville

You may have noticed the Fairview Custom Homes team hard at work in downtown this past year building the newest fixtures of Greenville’s historic Alta Vista neighborhood. Located along Southland Avenue and Woodland Way sat a small enclave of 22 virgin lots – a rare find in such a desirable location. Now, there are three finished homes and seven under construction including two Fairview homes that are for sale. To better introduce the neighborhood, we asked listing agent Tom Marchant of the Marchant company to provide an overview of the project:

In broad strokes, how would you describe the history and vibe of the Augusta Road neighborhood that borders Cleveland Park?

“The general Alta Vista neighborhood was one of the earliest neighborhoods of its stature “outside” of Downtown Greenville. Meaning “high view”, it sits on a hillside overlooking the city center. With the growth and development of Greenville in the past 100 years or so, Alta Vista has consistently been the most sought-after location for residences near Downtown Greenville. In the past 15 or so years, especially the past five years, Alta Vista has seen enormous growth and demand in the way of renovations, teardowns, new construction and such. With the allure and attraction of our incredible Downtown, more and more people want to be in this highly attractive, lush, sidewalk/street-lined neighborhood. The access to Cleveland Park is always a plus with the natural green space it offers and, of course, the more recent addition of the Swamp Rabbit Trail and easy access from multiple areas around the park.”

Why is the Woodland Park location so appealing for new home buyers?

“For all intents and purposes, there has really been no significant developable land in the Alta Vista area. If someone wanted new construction, they would need to find a scarce vacant lot, tear down an existing structure or do a massive renovation. Woodland Park offers buyers the opportunity to purchase a recently platted lot in a planned neighborhood with underground utilities, ready to build in a prime location.”

How much of the neighborhood is still available?

“There are currently eight out of 22 lots still available in Woodland Park with three spec homes under construction.”

Why are there so few new homes in the downtown Greenville for-sale inventory?

“There is simply little to no developable property in the Alta Vista area. You will see projects from time to time in the Downtown area, but due to land costs and zoning, these parcels are better-suited for multi-family (condos or apartments). When you do see a new home, it’s typically because someone has torn down and existing structure and rebuilt. However, buying an existing home to tear down can be pricey.”

What features or components are most desired by new home buyers in Greenville?

“Buyers almost always want a master on the main with as many other important rooms on the main level as well. They also want some level of openness, possibly an elevator, some degree of outdoor living space, high ceilings, high-end kitchen/appliances, good storage, well-insulated and quality construction.”

What percentage of high end homebuyers are looking for move-in ready homes versus a preference to design and build a custom home?

“I would say that in the Downtown area, around 75% of high-end home buyers would prefer a move-in ready home. The other 25% are okay with the idea of building. I do believe that more and more buyers are willing to consider this option to get almost exactly what they want. Buyers outside of the Downtown area are probably less likely to be willing to build. In the Downtown market, high-end buyers who understand the market, know that they need to keep this option open. Our builders are great at making the process as smooth as possible from lot selection to design to picking out finishes.”

What’s your outlook on the downtown Greenville residential home market?

“I am very optimistic about the Downtown residential home market. We live in an amazing region, state, city, and location. People are flocking to Greenville for work and retirement. We make just about every top 5 or 10 lists of growing and attractive cities. Downtown has become a major draw for anyone looking to make a lifestyle change. Woodland Park’s location could not be better to stand the test of time with all of these factors.”

If you’re interested in a lot or new home in Woodland Park at Cleveland Forest, contact us or give us a call for the latest information! 864-836-1133

Why are people moving to South Carolina?

Why are people moving to South Carolina?

According to and as reported by senior real estate contributor Brenda Richardson of Forbes, three South Carolina cities rank in the top 10 out-of-state home buying search destinations in 2019 Q2. Richardson points to lower overall tax burdens, strong job opportunities, improved quality of life, and milder weather as key drivers of the trend.

Millennials and the Market

HBA of Greenville Executive Vice President and CEO Michael Dey predicts over 200,000 people will move to Greenville County in the next 20 years resulting in demand for at least 100,000 new homes. It’s not just baby boomers seeking homeownership either, as discussed at the HBA of South Carolina Annual Convention: Millennials are now the largest buyer segment in the market! They’re mostly buying re-sale homes but are increasingly pushing the market for new homes as well. Millenials have definite location preferences related to living in the city.

Millennials tend to value the community as an important amenity more than previous generations that might value in-home features more highly by comparison. If the neighborhood features common green space and walking areas, for example, this could be preferable to a private back yard and all the associated upkeep. Greenville has some of the best downtown outdoor vibes due to its multidimensional terrain, walkability, and the spectacle provided by the prominent Reedy River and Falls Park. These features are augmented through access provided by the Swamp Rabbit Trail, nearby parks, and several other top Greenville attractions.

Who is Moving to Greenville?

At Fairview Custom Homes, we see most of our clients coming from Florida, Illinois (Chicago), New York, Texas, and California and to a lesser extent, North and Mid-western states, Charlotte and Atlanta. What does that mean? Our experience directly mirrors the data, and we’re hearing a lot of the same things from our clients that are being reported nationally. About three-quarters of our customers are building primary residences with the others seeking a second home. Greenville now has three major metro areas among the top 10 moving destinations in the U.S.

If you’re thinking about moving to Upstate SC or Western NC, contact us and let our custom home builder experts help you to design and build the home that is right for you.

Trend Shift Toward Contemporary Design

Trend Shift Toward Contemporary Design

At Fairview Custom Homes, we’ve seen a shifting trend toward contemporary design preferences with our customers, so I decided to have a discussion with a top local architect to figure out what this trend is all about! Scott Crichton of Architecture 224 is a leading designer of custom homes in Upstate SC and contemporary design is his specialty. Here are some recent photos of his work at one of our job sites:

custom home features

What are the key components/features of Contemporary design style?

For my work, I tend to push openness and simplicity as key design values. Openness both with respect to interior spatial qualities as well as transparency between interior and exterior spaces. Architecture 224 houses tend to have an unusual amount of glass! Simplicity dovetails nicely with the openness in that the houses tend to be less ornamental, less busy. Large expanses of glass allow the site to become the artwork for the home, and the house becomes a vessel to enjoy the natural setting, rather than one intended to dominate or replace it.

What are the challenges or benefits/cost savings of Contemporary?

Typically, the biggest challenge is taking a project through a review board process. The majority of houses by Architecture 224 are in gated communities with stringent design guidelines, and typically, these guidelines are geared toward traditional design. The result is often a back and forth exchange with review boards convincing them of the appropriateness of a given design. It can be a difficult process, but the review boards are there for a good reason—to protect the community’s aesthetic consistency.

How long have you been working with Contemporary?

I have been working with Contemporary since the day I laid pencil to trace paper in architecture school. Growing up in a small mining town in Nova Scotia taught me the values of thrift, simplicity, and community, and these are values that I took up in school. My first school project was a fishing shed. It was good, not great. But the values that steered the design of that shed are largely the same that guide my work today.

What appeals to you most about Contemporary?

I think mostly it’s the intersection of aesthetic and cultural values. I prefer houses that reflect the era of their construction, rather than those intended to look old the day they are completed. I admire a well-crafted building that relies on proportion, scale, and organization over ornament and decoration. Houses that harmoniously engage the site, that light up in different ways as the sun passes over them and are perfect vessels for their inhabitants—for me, that’s what makes for great architecture.

outside view of a contemporary home

Where does Greenville and upstate SC fit in the trend toward Contemporary?

Well, that is a tough question. Certainly, Greenville is not an area known to be pushing the boundaries of contemporary design. For the most part, the market has been oriented toward traditional design. But things are on the upswing! That is the hope for Architecture 224—as demand for contemporary houses grows, the firm will become a leader in the Upstate providing thoughtful solutions that feature openness and simplicity. And I look forward to teaming with Fairview Custom Homes on many more houses of that character!

Where is Contemporary most popular?

No question that modern architecture is most prevalent in the centers of fashion—big cities like New York, Los Angeles, or closer to home, Atlanta. But I enjoy practicing architecture outside of these centers of fashion—big cities are too big for me. I like Greenville.

Where can people see Contemporary in upstate SC?

There are lots of places to see it, some easy to find downtown, some in more remote parts of the Upstate. Contemporary design has a century-long lineage with many examples in the Upstate. City Hall, the Peace Center Addition, the Liberty Bridge, the architecture school at Clemson are just a few institutional examples. Examples of contemporary houses are a bit trickier to find, though they are out there. Frank Lloyd Wright’s Broad margin is a good place to start. There are a number of mid-century modern houses in the city and surrounding areas as well. Hopefully, there will be more contemporary houses to come!

We appreciated Scott taking the time to speak with us about contemporary design. If you are looking for a custom home builder or interested in a home renovation services, we invite you to contact us to start a conversation about your dream home ideas.

Fairview Wins 2019 Pinnacle Award for Best Logo

Fairview Wins 2019 Pinnacle Award for Best Logo

Chris and Drew Hamblen with Pinnacle Award

When Chris and Drew Hamblen set out to form their identity as a second-generation family business, designing a sharp logo that told the right story immediately followed the decision of the name itself: Fairview Custom Homes. The brothers wanted a clean and classy symbol that would evoke all necessary elements of a high-end custom homebuilder: excellence, stability, focus, precision, trust. To achieve this effect, the mark needed to include: proper symmetry, effective proportionality, unique detail, attractive font, and complimentary colors.

For help with the graphic design, Chris contacted a former Clemson classmate, Jordan Fretz, to begin exploring design concepts. The iterative process started with discussing the elements noted above and comparing a multitude of slightly different variations. The final version is packed with symbolism. Did you catch it all?

The blue and gold form a powerful combination that speaks to the deliberate process, worth, and freshness you would expect from an award-winning custom home builder and its products. It’s also a tie to the colors Drew wore during an 11-year active duty service as a Naval Aviator. The font includes a unique alteration of one letter which harkens to the builder’s discrete and intentional focus on one of a kind features in homebuilding. For the icon, you’ll notice the Blue Ridge Mountains where Fairview’s projects are found in North and South Carolina- or maybe you saw a framer’s square or the prominent letter in the company name? These are intentional, and they’re arranged in a non-linear but well-balanced grouping. This level of thought and attention is what Fairview is all about- from the logo to the finished product.

Home Builders, Remodelers Achieve High Honors at State Awards

Columbia, SC – Home building industry professionals were awarded the Home Builders Association of South Carolina’s most prestigious awards on Hilton Head Island, S.C. The 15th annual Celebration of Excellence awards ceremony, sponsored by Norbord and Builders First Source, was held to honor the recipients of the Pinnacle Awards. The Pinnacle Awards recognize the craftsmanship of the best home builders and remodelers in the Palmetto State. The Pinnacle Award winners will be highlighted in the upcoming S.C. Builder Journal and presented on the S.C. Department of Commerce and the S.C. Department of Parks, Recreation and Tourism websites to emphasize the craftsmanship and quality of S.C. residential builders.

2019 HBASC Pinnacle Awards Winner
Best Logo Builder/Developer
Fairview Custom Homes
(Member of the HBA of Greenville)

About the Pinnacle Awards

The Pinnacle Awards were created to honor those in the home building industry who have achieved the highest standard of quality craftsmanship, innovative problem solving and customer satisfaction. This competition is a privilege of membership, as well as a means of challenging our members to greater levels of achievement.